The Italian Global Series Stakes Its Claim
When the Italian Global Series (IGS) returns to the Adriatic coast this July, it will do so with a clear ambition: to position itself as a primary destination for the international television industry. The festival, now in its second year, has secured a high-profile anchor for its closing ceremony at the historic Teatro Galli in Rimini. Natasha Lyonne, the five-time Emmy nominee and creative force behind Russian Doll and Poker Face, will be honored with the Maximo Excellence Award.
This recognition is more than a ceremonial nod. It signals the festival’s intent to bridge the gap between American creative talent and the burgeoning European production landscape. For Lyonne, the trip to Italy serves a dual purpose: she will participate in an in-conversation session and headline the Italian premiere of the second season of Poker Face, which is scheduled to debut on Sky in Italy later this month.
A Growing Industry Footprint
The IGS, directed by Marco Spagnoli and organized by the Italian Audiovisual Producers Association (APA) with support from the Ministry of Culture, is moving quickly to establish its credibility. By securing talent like Lyonne, alongside other confirmed guests including Happy Valley creator Sally Wainwright and Bates Motel creator Carlton Cuse, the festival is attempting to replicate the prestige of established television markets like MIPCOM or Series Mania.
Beyond the red carpet, the festival’s International Competition is structured to emphasize the global nature of modern television. The program is split into Drama, Comedy, and Limited Series categories, with a jury panel that reflects a mix of international and Italian industry veterans. Notable figures serving as jury presidents include producer Marti Noxon, known for Buffy the Vampire Slayer, and French actor Bruno Gouery of Emily in Paris fame.
The Programming Strategy
The festival’s selection process highlights a deliberate focus on cross-border collaborations. The Drama section, for instance, opens with the debut of Benidorm Is Murder, a UK/Spanish co-production, and the Brazilian medical series Emergency 53. These selections underscore the reality that high-end television is no longer the sole domain of Hollywood studios.
For the industry professionals in attendance, the value lies in the networking opportunities provided by the presence of executives and creators. With the backing of Cinecittà and the Italian government, the IGS is positioning itself as a vital node for producers looking to navigate the complexities of European tax incentives and co-production treaties.
Key Takeaways
- High-Profile Recognition: Natasha Lyonne will receive the Maximo Excellence Award at the festival's closing ceremony in Rimini, highlighting her influence as both an actor and creator.
- Strategic Expansion: The second edition of the Italian Global Series aims to cement its status as a premier European television market, drawing creators like Sally Wainwright and Carlton Cuse.
- Focus on Co-Production: The festival’s competition slate emphasizes international collaborations, such as the UK/Spanish production Benidorm Is Murder, reflecting the current industry trend toward globalized content creation.
The festival runs from July 3 to 6 in Rimini, followed by a secondary leg from July 7 to 10 in Riccione. While the awards will generate the headlines, the true test for the IGS will be the volume of distribution deals and co-production agreements finalized during the four-day event. By the time the final jury prize is handed out on July 10, the industry will have a clearer sense of whether Rimini can sustain its momentum as a permanent fixture on the global television calendar.